Welcome to Simple Systems for Service Providers: Why Sticky Notes Aren’t a Strategy
Still running your business out of Post-its and planner pages? Girl… I’ve been there. I used to have so many sticky notes stuck to my monitor that one good sneeze would’ve taken my whole operation down. Cute? Yes. A business strategy? Absolutely not.
Episode 1 of Simple Systems for Service Providers is where I take you behind the curtain and show you exactly why your business feels heavier than your toddler after they’ve gone limp in the grocery store aisle, and what simple structure can do to change that.
Because you’re not behind. You just haven’t had the right structure yet.
THE PROBLEM (AKA WHY YOU’RE OVERWHELMED)
If you’re anything like Vicki, my unofficial muse and the representation of 97% of the service providers I talk to, your business probably looks a little like this:
Half your workflows live in your head
The other half are scattered across a notebook you can never find
Delegation sounds amazing… but also like more work for you
You’re great at client work but your own backend? Slower than molasses on Christmas morning
I see it every day. Brilliant women doing excellent work… while their businesses are held together by sheer willpower and the Target planner aisle.
And listen, this isn’t a moral failing. It’s a systems issue.
THE SHIFT: WHY STRUCTURE MATTERS
In episode 01, I break down something I’ve learned from working with hundreds of female small business owners:
You don’t need another hack. You need a foundation.
Structure isn’t there to box you in — it’s the thing that finally sets you free.
Inside the Visionary to CEO framework, we start with awareness, clarity, and simple workflows because nothing grows well on top of spaghetti. (Listen… I love carbs as much as the next Southern girl, but your backend cannot be “noodly.”)
The entire point of Episode 1 is giving you permission to step off the hamster wheel and realize:
✨ Busy isn’t productive.
✨ Overwhelm isn’t inevitable.
✨ And running your business from your head is optional.
Let me tell you about my client, we’ll call her Amanda.
Amanda was a phenomenal copywriter, booked out months in advance, loved by all her clients. But behind the scenes? Her business was held together with… you guessed it… Post-its and caffeine.
Her onboarding process was different every time.
Her deliverables were stored wherever her mouse last landed.
And delegating? She said, “Christy, I can’t tell a VA what I do because I don’t even know how I do it.”
Within two months of walking through the workflow mapping process, she had:
A clean 5-step client delivery system
A weekly workflow that wasn’t a guessing game
A VA handling 30% of her tasks
And the audacity to take a real vacation
Systems didn’t make her rigid — they made her free.
In this first episode, you’ll learn:
✔ Why your brain isn’t the best place to store your business
Because brains lose things. Systems don’t.
✔ The foundational workflow every service provider needs
This is the one that clears your headspace—your business’s “home base.”
✔ How to stop overthinking where to start
I walk you through the first step of the Visionary to CEO structure phase and how to begin without spiraling into 47 browser tabs.
✔ What’s keeping everything feeling so hard (and it’s not you)
It’s the lack of a repeatable rhythm, not a lack of capability.
If Episode 1 hits home and you’re thinking, “Okay Christy, I’m listening… but I need someone to hold my hand while I build this,” then you’ll want to take a peek at the Visionary to CEO Group Coaching Program, the six-month structure-focused coaching experience where we slow things down so you can actually build, not just binge content.
Or if you’re more of a DIY gal? Visionary Pro University gives you the full foundational framework at your own pace.
Either way, Episode 1 is your invitation to stop winging it. Sticky notes are cute, but they’re not going to build your legacy.
What to expect from our new podcast:
The 4 Pillars of Simple Systems for Service Providers
Every episode of this podcast fits into one (or more) of these four pillars. They’re designed to work together, because real growth doesn’t happen in silos.
Let’s walk through what you can expect.
Pillar 1: Business Foundations & Workflows
This is where everything starts.
We’ll talk about:
Workflow mapping
Client delivery systems
Weekly planning that doesn’t turn into a three-hour spiral
Creating a “home base” for your business
Most service providers don’t actually have a workflow problem — they have a clarity problem. When you don’t know what happens when, everything feels harder than it needs to be.
These episodes will help you:
Get what’s in your head onto paper
Create simple, repeatable processes
Stop reinventing the wheel every week
Sticky notes aren’t the enemy, they’re just a sign that your systems haven’t been built yet.
Pillar 2: Delegation & Team Support
If delegation currently feels like a cruel joke, you’re not alone.
So many women tell me:
“I want help… but I don’t even know how to explain what I do.”
That’s not a personal flaw. That’s a documentation problem.
In this pillar, we’ll cover:
What to document before you hire
How to write SOPs that actually get used
How to hand things off without creating more work for yourself
When it’s the right time to bring on support
Delegation isn’t about giving up control, it’s about building systems you can trust.
Pillar 3: Organic Marketing & Visibility
Your marketing shouldn’t require you to live online.
Inside this pillar, we’ll talk about:
Content systems that keep working when you’re offline
How to repurpose without burnout
Why referrals alone don’t scale
Building visibility that supports your life, not consumes it
This is marketing for service providers who want consistency, not constant posting.
If you want your content to feel easier, calmer, and more sustainable, this pillar will be your favorite.
Pillar 4: Clarity & Growth Strategy
This is where everything comes together.
We’ll focus on:
Knowing what to work on next
Making confident decisions without second-guessing
Tracking what actually matters (and ignoring the rest)
Protecting your time and energy as you grow
Growth shouldn’t feel like throwing spaghetti at the wall.
Structure gives you a way to lead your business, not just react to it.
How to Get the Most from our New Podcast
You don’t need to binge every episode and take 47 pages of notes.
Here’s how I recommend you use this show:
Listen with intention
Implement one small thing at a time
Come back as your business evolves
Use episodes as support, not pressure
We’re building for right now, not some mythical “someday” version of your business.
What’s Next
If this post resonated, here’s your next step:
Follow the podcast so you don’t miss any episodes -> Follow Now
Listen to Episode 2, where we start getting practical with simple workflows
Grab the free resource to help you get started -> Visionary Prep Pass
You don’t need another idea.
You need a foundation you can trust.
And that’s exactly what we’re building here.